Microsoft purchased LinkedIn for $26.2 billion in June of 2016. This move by Microsoft was their biggest acquisition ever so they now have a lot of small businesses curious about what the future holds. What will Microsoft’s offerings look like in 3 – 5 years from now?
First and foremost, the acquisition demonstrates Microsoft’s shift away from the consumer market and toward business customers. It reaffirms that Microsoft is putting businesses first in product creation, so we should see even more online and cloud-based services that improve productivity, efficiency, and connection.
The Wall Street Journal echoes this sentiment, saying, “We now work by toggling between our productivity software and our social networks. But why should the two be separate?”
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